So, how’s
it all work?
From concept and ideation through to execution and delivery
Our Approach
Balloon Tree Productions is an end-to-end production company, creating online content, commercials and live streams since 2011. We’re involved in every step of the production process - from concept and ideation all the way through to execution and delivery.
Trusted by hundreds of clients, we focus on creative and impactful video production for brands that want to engage their audience. Having been around for over 12 years - it is safe to say we’ve got experience making high quality video content.
There was an idea
Maybe you have an idea, or maybe you have no idea! Either way - there comes a point in time where you KNOW you need a video. What that looks like might be clear to you or incredibly vague. The most important thing to do is to collate what you DO know for sure, and take the first step.
Discovering your brief
You share whatever you have so far with us. Whether you have a vague idea that needs direction, or a fleshed out concept and script, we bring our experience and expertise to the table to fill in the rest. This process is collaborative and can be as involved or self led as you like to help develop the brief and achieve the purpose of the video. We’re your all-in-one creative team!
Green Light
Once the concept is decided on and we’re ready to move ahead we confirm all the other details of the project: objectives, dates, deliverables, process and more. We supply a quote (or multiple depending on the different options discussed) and the planning process begins!
The Plan
The majority of Pre-Production takes place here, you can contribute at the major milestones as we prepare scripts, storyboards, shot lists, schedules and all the other movie magic to ensure that we’re on the same page and set for Production.
The Shoot
Welcome to Production! This is the most fun part of the process, where all the preparation pays off, and we get to make your video a reality. So buckle up as we shoot interviews, overlay, product videos, actors and scenes, customer interactions, live events or even live-streaming.
Editing
After the shoot we begin the magic of Post-Production, during which we put together the moving parts from the shoot day, music, graphics and branding, polishing up a first version for your review.
Feedback & Finalising
On delivery of version one we’ll request your feedback, you’ll be able to easily comment suggestions directly onto the video and once your review is complete we get the next version to you! We only end when you’re satisfied with the final product (it almost sounds too easy!)
Delivery
When we get final sign off from all stakeholders we’ll be able to deliver the final versions for you, as well as any social cutdowns and aspect ratios mentioned in the pre-production process. We’re specialise in media of all forms, so whether you need a video with social cutdowns for an upcoming campaign or a TVC submitted for broadcast, we can do it all.
Results & Repeat
Grab your popcorn and watch the results of your masterpiece roll in! We’re sure that through this process, the end result has not only met, but exceeded your expectations - and the feedback from your audience, whether it’s stakeholders, customers, staff or anyone else, will reflect that.
Testimonials
“They are so easy to work with - I see them as an extension of my team.”
- Duchesne Markham, Specsavers
“Partnering & building that relationship - they really understand our brand.”
- Nick Price, Boost Juice/Retail Zoo
“The quality is exceptional.
I find Balloon Tree very easy to work with.”
-Assoc. Prof. Alvin Chong, Skin Health Institute
FAQs
-
We’re an end-to-end production company that focuses on making creative content. Being involved from ideation to execution means we can really push the ideas into more interesting and fun places than the usual - while still achieving all the desired outcomes.
-
We’ve worked with large national brands through to small start-ups - so size of business doesn’t bother us. What we do look for is a collaborative relationship. All our clients pass the BBQ, beer and banter test. They’d all be invited over for a BBQ, you’d catch up with them over a beer and you can hold an interesting conversation together. If the vibes are right - we know we’ll work well together!
-
Our favourite question that is tricky to answer! We produce quotes on a job-by-job basis, but typically work in half and full days. Each project has different needs, crew requirements and post-production work, so we don't like to cookie-cutter it too much.
That said, we can also work backwards from a budget. Knowing what we've got to work with and what we're trying to achieve we can make some really considered decisions based on that to get the most bang for buck.
Ultimately having a good idea of your budget before having a conversation with us is always helpful, but we can tailor a number of solutions at different price points.
-
Lots of different types - brand campaigns, TV Commercials, parody videos, internal comms (like training videos, staff announcements), case studies/testimonials, event coverage and highlight reels, product videos, explainer videos and live streams.
What we do for every video (even if it falls neatly into a type of video we’ve done in the past) is avoid any cookie cutter templates. We’ll always produce a bespoke (that’s fancy for custom) video just for you!
-
It all depends on the scope of the project, but a good rule of thumb is 3-4 weeks. A week or two to prep for the shoot, then another week or two for post-production and feedback. We can move faster than that (schedules and availabilities permitting) and we certainly need more time for a REALLY big project.
At the end of the day, we do what we can to hit any timelines you have in place at your end, factoring in feedback and revisions into that process too.
-
We’re based in Melbourne, Victoria, Australia - however we are Australia wide. Our crew can travel or we have partner teams in most states and territories.
We can and have worked internationally too! Either via travel or sourcing overseas crew - we’ve got a range of options and crew networks to lean on for most situations.
